题干

   One of the biggest challenges faced by brick- and-mortar retailers(实体零售店) in recent years has been the" showrooming". Driven by the desire to get the best prices, many shoppers are now visiting stores to check on products that interest them, only to leave and then buy the items online. The new trend is forcing retailers to find out new ways to keep consumers from leaving their stores for cheaper prices online.

Smart phones have pushed showrooming into the front. Shoppers no longer have to wait until they get home to see if they can find a cheaper price for the products they're considering buying. With smart phones, consumers can now compare online prices with those of brick-and-mortar stores while still inside a retail store. If they can find what they're seeking with less money online, the majority will seek the first exit. A recent study showed that 45 percent of consumers shopping at brick-and-mortar stores walk out and make their purchase online for a discount of as little as 2. 5 percent.

This puts pressure on retailers to provide both an in-store experience worth staying and an online presence that can attract shoppers who are showrooming in other businesses.

To cut down on showrooming, many retailers are adopting new methods to keep shoppers in their stores. Among the steps they're taking are price-matching guarantees that allow shoppers to pay a discounted price if they find it cheaper online. This ensures that even a showrooming shopper can make the purchase in the store regardless of whether he finds the cheaper price online.

Another popular method of fighting against showrooming is to give shoppers the ability to buy something online and pick it up at the store. This reduces shipping costs and gets customers in the store, where they may be encouraged to make an additional purchase.

It is also important for businesses to take into consideration what makes shoppers purchase something in a store rather than online, and meet those needs. Research has found that more than 8 in 10 Americans consider the most important aspects--being able to take the goods home immediately and the ability to touch and feel them when they are deciding to purchase in a store rather than online.

【小题1】According to the passage, what does a showrooming shopper tend to do?
A.Pay for everything online.
B.Purchase online for a lower price.
C.Rush to buy things in a store.
D.Have better bargaining skills.
【小题2】What contributes to growing popularity of showrooming?
A.The advertisement by online retail giants.
B.The competition among big stores.
C.The wide use of smart phones.
D.The decline of the brick-and-mortar stores.
【小题3】What does the underlined words "seek the first exit" in Paragraph 2 probably mean?
A.Search for lower prices.
B.Make a purchase at once.
C.Locate the nearest exit quickly.
D.Leave as soon as possible.
【小题4】What do the last three paragraphs mainly talk about?
A.Ways of increasing sales at stores.
B.Ways of promoting purchase online.
C.Ways of satisfying customers needs.
D.Ways of advising shoppers to buy more.
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同类题1

   During the recent school holidays I was walking past a playground on my way to a meeting. The thing that _____ me was not the number of children _____ the fresh air on a pleasant Queensland winter day,but the number of older people _____ those children.

Sure,there were a few younger mums and dads,but there were _____ more“old folk”who I doubt were all grandparents. It is great that they are able to _____ quality time with their grandchildren. After all,we often hear people say that their _____  for retiring(退休)is that they can devote more time to their families. However,I _____ how many grandparents are spending their retirement years taking on the role of full-or part-time _____ of their grandchildren.

Retirement is a(n) _____ time. We are generally living much longer than our own grandparents did, but as we ______ we become more limited in our ability to pursue our own ______. However, what if your plans for pursuing some of these lifetime dreams are ______ out of a sense of ______ for your family?

So how can you keep a ______ balance between helping out your family and ______ your dreams altogether?I'm not sure where the answer lies,but having an open and honest ______ with your family should be at the top of the list. You need to nip any sense of duty in the bud(对……一开始即加以阻止)— and sooner ______ later.

By all means,help your family whenever you can. Everyone will ______ from it,and your grandchildren will get the rewards from staying with their ______. Do it because you want to,not because you feel you have to. ______ spare time for yourself to realize your dreams and ensure that nobody puts your retirement on hold.

【小题1】
A.touchedB.attractedC.beatD.influenced
【小题2】
A.smellingB.catchingC.enjoyingD.searching
【小题3】
A.attending toB.looking toC.waiting forD.standing for
【小题4】
A.clearlyB.hardlyC.formallyD.regularly
【小题5】
A.wasteB.devoteC.spendD.save
【小题6】
A.excuseB.chanceC.demandD.reason
【小题7】
A.recognizeB.believeC.doubtD.wonder
【小题8】
A.senseB.prideC.careD.advantage
【小题9】
A.valuableB.favorableC.extraD.special
【小题10】
A.growB.ageC.improveD.explore
【小题11】
A.gloryB.favouriteC.developmentD.experience
【小题12】
A.put outB.put awayC.put offD.put in
【小题13】
A.responsibilityB.protectionC.pleasureD.safety
【小题14】
A.healthyB.fineC.naturalD.correct
【小题15】
A.losingB.imaginingC.realizingD.announcing
【小题16】
A.organizationB.conversationC.discussionD.relationship
【小题17】
A.rather thanB.other thanC.more thanD.less than
【小题18】
A.sufferB.recoverC.learnD.benefit
【小题19】
A.parentsB.peersC.eldersD.teachers
【小题20】
A.HoweverB.InsteadC.BesidesD.Therefore

同类题2

If Confucius(孔子) were alive today and could celebrate his September 28 birthday with a big cake, there would be a lot of candles. He’d need a fan or a strong wind to help him put them out.
While many people in China remember Confucius on his special day, few people in the United States will give him a passing thought. It’s nothing personal. Most Americans don’t even remember the birthdays of their own national heroes.
But that doesn’t mean that Americans don’t care about Confucius. In many ways he has become a bridge that foreigners must cross if they want to reach a deeper understanding of China.
In the past two decades, the Chinese studies programs have gained huge popularity in Western universities. More recently, the Chinese government has set up Confucius Institutes in more than 80 countries. These schools teach both Chinese language and culture. The main courses of Chinese culture usually include Chinese art, history and philosophy(哲学). Some social scientists suggest that Westerners should take advantage of the ancient Chinese wisdom to make up the drawbacks of Western philosophy. Students in the United States, at the same time, are racing to learn Chinese. So they will be ready for life in a world where China is an equal power with the United States. Businessmen who hope to make money in China are reading books about Confucius to understand their Chinese customers.
So the old thinker’s ideas are still alive and well.
Today China attracts the West more than ever, and it will need more to introduce Confucius and Chinese culture to the West.
As for the old thinker, he will not be forgotten by people in the West, even if his birthday is.
【小题1】The purpose or the first paragraph is mainly to ________.
A.attract the readers’ interest in the subject
B.provide some key facts about Confucius
C.show great respect for the ancient thinker
D.prove the popularity of modern birthday celebrations
【小题2】We can learn from Paragraph 4 that American students ________.
A.take an active part in Chinese competitions
B.try to get high scores in Chinese exams
C.fight for a chance to learn Chinese
D.show great interest in studying Chinese nowadays
【小题3】What is the best title for this passage?
A.Forgotten Wisdom in America
B.Huge Fans of the Chinese Language
C.Old Thinker with a Big Future
D.Chinese Culture for Westerners

同类题3

   Since the first Earth Day in 1970, Americans have gotten a lot “greener” toward the environment. “We didn’t know at that time there even was an environment, let alone that there was a problem with it,” says Bruce Anderson, president of Earth Day USA.
But what began as nothing important in public affairs has grown into a social movement .Business people, political leaders, university professors, and especially millions of grass-roots Americans are taking part in the movement. “The understanding has increased many, many times,” says Gaylord Nelson, the former governor from Wisconsin, who thought up the first. According to US government reports, emissions (排放)from cars and trucks have dropped from 10.3 million tons a year to 5.5 tons .The number of cities producing CO beyond the standard has been reduced from 40 to 9. Although serious problems still remain and need to be dealt with, the world is a safer and healthier place. A kind of “Green thinking” has become part of practices.
Great improvement has been achieved. In 1988 there were only 600 recycling programs; today in 1995 there are about 6,600. Advanced lights, motors, and building designs have helped save a lot of energy and therefore prevented pollution.
Twenty –five years ago, there were hardly any education programs for environment. Today, it’s hard to find a public school, university, or law school that does not have such a kind of program. “Until we do that, nothing else will change!” say Bruce Anderson.
【小题1】According to Anderson, before 1970, Americans had little idea about ___.
A.the social movementB.recycling techniques
C.environmental problemsD.the importance of Earth Day
【小题2】Where does the support for environmental protection mainly come from?
A.The grass –roots level.B.The business circle.
C.Government officials.D.University professors.
【小题3】What have Americans achieved in environmental protection?
A.They have cut car emissions to the lowest.
B.They have settled their environmental problems.
C.They have lowered their CO levels in forty cities.
D.They have reduced pollution through effective measures.
【小题4】What is especially important for environmental protection according to the last paragraph?
A.Education.B.Planning
C.Green livingD.CO reduction

同类题4

   "Which college are you going to?"Many high school students are often asked this question. For some,the answer is Harvard,Stanford,Princeton or another famous university. For others,it might be State U,a small liberal arts college or even a community college. Whether high school students' answer is a private top college or a large public university,it should be their best-fit choice.

Admission rates(录取率)of some of the country's top universities have been dropping for years up to nowwith many admitting less than 10 percent of applicants. This makes these colleges all the more desirable to some applicants because they think being admitted to one of these highly selective colleges makes sure of success.

The truth is that the name brand doesn't make a college a good choice for you. Just ask one of the students who were admitted to all eight Ivy League colleges this year. He turned them all down to attend the University of Alabama,which best met his financial and academic needs.

Just like anything else in life,when something is a good fit,it works. Students that attend colleges that match their academic,social and financial needs,while still providing an academically challenging environment,are more likely to graduate on time. On the other hand,students who attend colleges that are not a good fit are more likely.to struggle,feel anxiety and stress,and fail to get out in four years. In fact,some of the colleges with the highest graduation rates aren't in the Ivy League.

It's a good fit that leads to good results — not the name of a school. Just look at some of the colleges with the highest starting salaries. Colleges like Montana Tech and Oregon Health & Science University are among the top 10 colleges with the highest early-career salaries-with Stanford and the Ivy Leagues only making the top 25.

No single college is going to be a great fit for every student,and this especially applies(适用)to the Ivy Leagues and other well-known colleges. That a college just has a famous name doesn't mean it's going to make sure of success in college or your career.

【小题1】What is suggested in the underlined sentence in Paragraph 2?
A.Universities admit fewer and fewer students now.
B.It's more challenging for students to enter top universities now.
C.It's more challenging for top universities to admit students now.
D.Some universities can admit just 10% of the students they should do.
【小题2】What can we know from the passage?
A.State U is going to be among the famous universities.
B.Many students feel honored to be admitted to a highly selective college.
C.Something that is a good fit might not work well.
D.The Ivy Leagues have lost their positions compared with other colleges.
【小题3】Montana Tech is used as one of the examples to show that ________.
A.not-so-famous colleges can also bring high early-career salaries
B.many students attend it because it can bring them good results
C.no single college is going to be a great fit for every student
D.top colleges are able to provide more competitive graduates
【小题4】What does the author mainly want to show?
A.Well-known colleges are famous for some reasons.
B.Many students aren't good at choosing a college.
C.Students should go to colleges that fit them best.
D.Students should choose a college with high admission rates.

同类题5

   Several recent cases of violence(暴力)against students at U.S. colleges have made global headlines,arousing questions about the safety of America’s campuses. Yet government data show that the number of violent assaults(袭击)at colleges actually has decreased in recent years. And most schools have worked to increase safety through technology and student behavior.

It’s also important for students to take responsibility for their own safety. Being familiar with local neighborhoods and campus services is key. Personal-safety expert David Nance says the most important thing students can do is be attentive-which means not being distracted by smartphones or other devices.

The website for the group PEACE OUTSIDE CAMPUS,formed in response to the murder of a student from the University of Delaware in her off-campus apartment in 2005,lists additional measures students can take:

1. Don’t walk alone after dark or while drunk. Contact a friend to take you where you need to go.

2. When driving,keep your doors locked,and park in well-lit areas.

3. Don’t wear earphones or play music so loudly that you are unaware of your surroundings.

4. Trust your instinct(本能)and don’t worry about overreacting. You’re better safe than sorry.

5. Avoid entering elevators with strangers. When this is unavoidable,stand by the control panel and,if faced with a threatening way,push the emergency alarm and all the floor buttons. Don’t press the stop button.

6. Don’t hold the door open for a stranger attempting to enter the house,even if it seems rude. Ask them to identify themselves.

7. Post the police’s and fire departments’ numbers by every phone,and put them into your cellphone.

8. Label your emergency contacts as ICE(In Case of Emergency)in your cellphone so officials will know who to contact for important personal or medical information.

【小题1】What can we learn from David Nance's words?
A.Students nowadays prefer to listen to music.
B.Modern electrical devices are pretty popular among students.
C.Students always bury themselves in using electrical devices.
D.Students had better put away their smartphones on campus.
【小题2】What should a student do when facing a threat in the elevator according to the passage?
A.Get close to the door.
B.Stop the elevator instantly.
C.Hit the control panel.
D.Push the alarm button.
【小题3】Which of the following statements about keeping safe on campus is RIGHT?
A.Follow your instinct and avoid overreacting.
B.ICE in your cellphone will benefit you a lot.
C.Loud music will raise your awareness of the surroundings.
D.Hold the door open politely for the strangers.
【小题4】What’s the main idea of the passage?
A.How students stay safe at the college.
B.What safety tips should be taken.
C.How students avoid strangers on campus.
D.Students are responsible for their own safety.